[Korea.net News, Science / Tech, March 11 2008] Samsung ranked top in 2008 U.S. customer loyalty

Samsung’s mobile phone has ranked in first place in the U.S. Customer Loyalty Engagement Index for seven years straight.

According to the annual findings of U.S.-based consultancy Brand Keys, which specializes in customer loyalty, released on Monday (Mar. 10) Samsung ranked on top of the mobile phone category seven times in a row. The results were announced after examining 382 brands from 57 nations. Another Korean mobile brand -- LG -- came in seventh place in the same category.