Friday, March 28, 2008

[The Chosun Ilbo, February 18 2008] Korean CEOs Name IPhone Most Inspirational Gadget

South Korean CEOs consider Apple's iPhone as the most inspirational invention of last year.

In a poll of 590 CEOs conducted by the Samsung Economic Research Institute, 26.4 percent of respondents chose the iPhone as the no. 1 item of inspiration among devices included in Time Magazine's "Inventions of 2007" list.

The iPhone is not just a mobile phone, but rather a portable multimedia computer that plays music and video, takes pictures, and comes with a built-in mapping system.

The CEOs' choice of the iPhone shows that local business leaders think highly of functional integration and refined design, the research institute said.

A flexible display that can be folded or even rolled up like paper also received a favorable response, gaining 21.8 percent of the vote.

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