Wednesday, May 28, 2008

[The Chosun Ilbo, May 23 2008] The Brave New World of Online Part-Time Marketing

Companies increasingly use part-timers to take care of their online marketing, some paying active Internet users to promote their products on the web through planted consumer reviews on dedicated sites or other more or less clandestine puffs.

◆ Who spends how much and how?
◆ An evolving discipline

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