Wednesday, April 09, 2008

AsiaMedia :: KOREA: LG Telecom launches open internet for mobiles

AsiaMedia :: KOREA: LG Telecom launches open internet for mobiles: "LG Telecom launches aggressive low-pricing strategy and full-browsing Internet service to attract mobile phone customers

The Korea Times
Thursday, April 3, 2008
By Cho Jin-seo

LG Telecom made a bold challenge to the claustrophobic local mobile Internet environment by introducing an open, full-browsing Internet service at an affordable price.
The smallest of three telecom operators in Korea launched the Oz service on Thursday, with an attractive fixed-rate plan that allows unlimited data download for 6,000 won ($6) per month.
It is by far the least expensive data service option for mobile phone users in Korea. The firm hopes that this aggressive Internet pricing policy will distinguish itself in tight market competition with its two bigger rivals -- SK Telecom and KTF."

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