Friday, August 17, 2007

[The Chosun Ilbo, August 9 2007] Samsung Teams With Disney for Family Mobile Phones

Samsung Electronics, which has been airing commercials in Korea touting the value of family, has launched a marketing campaign in the U.S. to promote two new mobile phones designed specifically for families.

According to the mobile phone industry on Thursday, Samsung, which has been leading the market with high-end mobile phones for business people such as the BlackJack, recently joined hands with entertainment company Disney to create two "Disney phones" (DM-S105, DM-S110) for the U.S.

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