[The Chosun Ilbo, August 5 2008] Koreans Prefer T-DMB on Weekdays

Terrestrial Digital Multimedia Broadcasting (T-DMB) Mobile TV is more popular on weekdays than weekends.

Tests conducted by TNS Media Korea over a three-day period starting Aug. 1 showed mid-week viewer ratings for Digital Multimedia Broadcasting of 1.2 percent ? dropping to less than 1 percent on the weekend.